Actionable Insights

Recommendations To Improve Your Strategy

Simple executable recommendations seamlessly integrated into any marketing work flows

Explainable AI

Explainable AI & Visualization

Providing additional information and options to the marketing and BI team

Seamless Integration

Integrated within the dashboard

Plugging your data takes a few minutes through a self service user interface

Test Anything

Create Your Own Tests

Using the system, you can understand the incrementality value of any activity, including influencers, offline and other mediums

Continuous Monitoring

See Cannibalization go away

The KPIs we focus on is reducing cannibalization which translates to lower CAC or higher ROI for you

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The only platform to measure waste and help you convert it into value

Using causal inference & machine learning to provide actionable insights

Integration requires no code or SDK, works with tools you’re already using

Giving marketers the most accurate data to make the right decision

Non dependent on IDFA, GAID or Cookie data

Built for tomorrow's marketing world with no need for user level data

INCRMNTAL is an incrementality measurement software for Advertisers. The platform provides you with the tools to uncover the causality behind your marketing activities.

Identify the incremental value of your creatives, campaigns and traffic vendors. Isolate bid changes which lead to no additional traffic. Find marketing activities which cannibalize on your organic user base or across paid marketing.

Unlock the full value of your marketing budget.

Integrated Partners:

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3

2 Data Points

Stream or Dump

Unlock Value

Onboarding Takes A Minute or Two

BUILT TO SERVE CUSTOMERS NEEDS

INCREMENTALITY MEASUREMENT BUILT FOR A POST IDFA WORLD

Conversions*

ADDING VALUE WHERE IT COUNTS

Media Costs

* INCRMNTAL does not need nor wants any identifiable user or device information

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Yummy Organics!

Use your marketing activities to unlock the value of your marketing spend

What the F happened ?

Identify granular changes that have a big impact over your campaign performance

Anti Yield Optimization
Find the media pricing sweet spot to fight against redundant price inflation

The diamond in the rough

Pinpoint incremental value areas to focus your marketing where it counts

Ride the wave

Catch the lift and impact from external factors creating traffic spikes

Tracking the untrackable

Attribute the value of untrackable mediums like Influencers, TV, OOO and so on

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