INCRMNTAL is an incrementality measurement software for Advertisers. The platform provides you with the tools to uncover the causality behind your marketing activities.
Identify the incremental value of your creatives, campaigns and traffic vendors. Isolate bid changes which lead to no additional traffic. Find marketing activities which cannibalize on your organic user base or across paid marketing.
Unlock the full value of your marketing budget.
2 Data Points
Stream or Dump
Onboarding Takes A Minute or Two
BUILT TO SERVE CUSTOMERS NEEDS
INCREMENTALITY MEASUREMENT BUILT FOR A POST IDFA WORLD
ADDING VALUE WHERE IT COUNTS
* INCRMNTAL does not need nor wants any identifiable user or device information
Use your marketing activities to unlock the value of your marketing spend
What the F happened ?
Identify granular changes that have a big impact over your campaign performance
Anti Yield Optimization
Find the media pricing sweet spot to fight against redundant price inflation
The diamond in the rough
Pinpoint incremental value areas to focus your marketing where it counts
Ride the wave
Catch the lift and impact from external factors creating traffic spikes
Tracking the untrackable
Attribute the value of untrackable mediums like Influencers, TV, OOO and so on
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