Solutions
Teams
Built for your whole team.
Industries
Trusted by all verticals.
Mediums
Measure any type of ad spend
Platform
Use Cases
Many Possibilities. One Platform.
AI and Automation
The Always-on Incrementality Platform
Teams
Built for your whole team.
Industries
Trusted by all verticals.
Mediums
Measure any type of ad spend
Use Cases
Many Possibilities. One Platform.
AI and Automation
The Always-on Incrementality Platform
Is a metric that measures the time it took from the point a user clicks on an ad to when the relevant app is opened for the first time on his device.
CTIT is a metric often used to determine attribution fraud.
You can learn more about CTIT and attribution fraud in this article.